Paranoïd is a film and advertising production company founded in 2009. We were invited to create its new website with a simple and straightforward format, which highlights their main projects and inhouse directors.
WEBSITE
2019
Info
To highlight Paranoïd's audiovisual production, we created a simple navigation site with three main sections, with a strong emphasis on videos, lean content and large typography.
Primarily, we increased the volume of the brand's original blue color to create more visual impact. The secondary colors, orange and gray, separate the different categories of content, while black and white work in favor of good contrast and readability. DIN Condensed Bold is the only typography used throughout the graphic design to ensure visual impact and proeminence for inhouse directors.
Credits
Design
Lucas Andrade, Murilo Fonseca
Developing
TMax
Fontes em uso
DIN Condensed
Arnold © 2024 – Sao Paulo